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At Syon Associates, we strive to be pioneers in financial excellence, setting new industry benchmarks. We aim to redefine standards, fostering enduring partnerships and guiding clients towards unparalleled success.
Our mission is to empower clients with exceptional financial expertise. We deliver tailored solutions and ensure financial resilience, making a meaningful impact through quality, integrity, and continuous improvement.
Amir Masood is a seasoned finance professional more over 30 years of experience spanning the banking, commercial, and private office sectors. His career reflects a rare blend of technical precision, strategic insight, and the ability to operate effectively across diverse financial environments.
Beginning his career in accounting, Amir developed a strong foundation in financial controls, regulatory compliance, and risk management. His analytical approach and attention to detail quickly earned him recognition, leading to increasingly senior roles where he oversaw complex portfolios and advised on financial planning and governance.
Transitioning into the commercial sector, Amir brought his expertise to a range of corporate environments, including retail, manufacturing, and real estate. His ability to streamline financial operations, improve reporting systems, and support executive decision-making made him an asset to every organisation he worked with. Known for his hands-on leadership style, Amir has consistently delivered value through sound budgeting, cost control, and financial restructuring initiatives.
In recent years, Amir has focused his attention on private office work, managing the financial affairs of high-net-worth individuals and family businesses. This role demands a high level of discretion, flexibility, and personalised service—qualities Amir embodies with professionalism and integrity. From estate planning to investment oversight, he provides comprehensive financial stewardship with a long-term, strategic view.
A trusted advisor and respected figure in the accounting profession, Amir continues to offer clients clarity, confidence, and consistency in an increasingly complex financial world. His multidisciplinary background enables him to approach challenges with a broad perspective and deliver bespoke solutions grounded in decades of experience. Through every stage of his career, Amir has demonstrated a commitment to excellence, earning the trust of clients and colleagues alike.
Temoor has over two decades of experience across professional services delivery, leading in-house finance and tax departments, founder of businesses and many more partnering talented individuals to realise their business success. He works tirelessly with his teams in order to deliver results and so to earn and maintain his “Trusted Business Partner” status.
Recognised by his teams as a consummate professional, known for a contagious passion for excellence and business success, Temoor has a proven talent for designing and delivering resourceful business solutions, together with a capacity for motivational leadership.
Specialising as a Chartered Accountant with EY within the Investment Management Group before taking commercial roles in Tier 1 Investment Banks, Temoor has a deep understanding of how business works.
Temoor has a keen interest in assisting clients develop their businesses with a particular focus on start-ups and corporate finance.
Paula Strickland, ACA is a strategic and commercially focused CFO with over two decades of experience delivering financial leadership across listed, private equity-backed, and multinational businesses. A recognised expert in IFRS, US GAAP, and global regulatory frameworks, Paula has led large-scale accounting transformations, group consolidations, and financial control enhancements in highly regulated and complex environments. Her background includes key leadership roles at Liberty Global, Virgin Media, and Sandbox Group, where she built and scaled finance teams, implemented SOX-compliant frameworks, and aligned financial reporting with strategic growth. Paula is equally skilled in M&A, debt refinancing, and operational turnarounds, with a consistent track record of driving enterprise value. She is a strong advocate for inclusive leadership and is known for fostering high-performing, cross-functional teams that deliver results with integrity and precision.
Stephen Godfrey is a distinguished Chartered Accountant with more than 40 years of experience in the financial and professional services sector. Renowned for his deep technical knowledge, strategic insight, and unwavering commitment to integrity, Stephen has built a reputation as a trusted advisor and leader within the accounting profession. His career, spanning multiple industries, reflects not only his expertise but also his adaptability in the face of changing regulatory landscapes and evolving client needs.
Throughout his career, Stephen has held senior leadership positions in both practice and industry. His ability to blend hands-on financial expertise with strategic oversight has made him a sought-after figure for organizations undergoing transformation, mergers, or financial restructuring.
Stephen’s professional journey has also been marked by a strong commitment to continuing education and mentorship. He has been a vocal advocate for maintaining high ethical standards within the profession and has played a role in shaping policies around corporate governance and financial transparency. Many younger professionals credit Stephen with mentoring them through the early stages of their careers, benefiting from his emphasis on precision, diligence, and client-focused service.